CEO's Message
Today, advertising in Pakistan is evolving at a great pace because of digital marketing. Most of the brands are looking at both Traditional and Digital marketing when allotting budgets. Proven to be a cheaper medium and quicker results, Marksman has also adapted the virtual advertising world.
Unlike general traditional advertising, digital media advertising keeps all the teams on their toes – one of the reasons why brands love digital media is quick solutions and endless space for experimentation.
Storytelling has become more important than ever. Brands around the world are not selling their products, but the stories that can reach out and connect with viewers. A 5-second attention span on your computers or phones is not a big window for the advertiser to communicate and grab the attention.
Here, at Marksman, all we need are those first 5 seconds. A message with a creative hook and simple to understand. We have kept clear communication in marketing so true to us that even we have the same rules for our team communication.